Choose answers in either fictional example to see a suggested next step and the information that would accompany an inquiry. These examples run in your browser and do not send your selections to Benchmark.
SERVICE EXAMPLE
Find the right type of project conversation.
A fictional home-service example: guide a visitor toward planning help or a conversation about a defined project.
YOUR EXAMPLE NEXT STEP
Answers accompanying the inquiry
Example only. No inquiry is sent and no appointment, purchase or quote is created.
PRODUCT EXAMPLE
Explore options that suit your space.
A fictional outdoor-living example: help a shopper identify a relevant furniture category before making an inquiry.
YOUR EXAMPLE NEXT STEP
Answers accompanying the inquiry
Example only. No inquiry is sent and no appointment, purchase or quote is created.
GUIDE THE CUSTOMER. PREPARE YOUR TEAM.
A few questions can make the next conversation better.
01
Ask relevant questions.
Use agreed questions and answer choices that fit your business, products, services and customer needs.
02
Suggest a useful direction.
Help visitors identify a relevant category or service based on their answers. Suggestions are configured for your business.
03
Make the inquiry easier.
Offer a clear contact action and include the visitor’s answers when they submit an inquiry.
04
Start with context.
Your team receives the information needed to begin a more useful conversation about the customer’s goals.
NextStep guides an inquiry. It does not automatically create an order, quote, contract or payment.
CLEAR INCLUSIONS
Included with enhanced websites. Available with Essential.
One branded questionnaire per website, with the questions, recommendations and inquiry destination agreed in your scope.
ESSENTIAL WEBSITE ADD-ON
$495 one time
Add one branded NextStep questionnaire to an Essential Website.
INCLUDED WITH ENHANCED WEBSITES
One questionnaire included
Enhanced Website with Projects
Enhanced Website with Projects & Knowledge Center
Multi-Location Enhanced Website
The allowance is per website. Moving to a higher level does not add a separate NextStep charge or multiply the questionnaire allowance.
Contact-button wording and one inquiry destination
Placement on your website
Desktop and mobile routing and delivery testing
Quoted separately
Additional questionnaires
Complex routing across teams or locations
CRM connections and custom integrations
Ongoing changes beyond the approved setup
Using NextStep with an existing website depends on platform compatibility and provider cooperation. We review the connection and quote any custom integration before work begins.
A questionnaire can cover products, services or both. The examples show the approach; your business receives its own agreed branding, questions and recommendations.
BENCHMARK NEXTSTEP
Make the next inquiry more useful.
Tell us what your visitors need to choose and where their inquiries should go. We confirm the questionnaire and connection scope before you approve work.